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Bohemian vibes paired with a deep love for the mountains: As the first boho hotel in the Alps, Jufenalm presents itself in a new light with 30 rooms. With great attention to detail, the host family rohrmoser has developed a completely new, stylish concept and a variety of new offerings. In addition to its fantastic secluded location with unobstructed views of the Steinerne Meer and the Hochkönig, Jufenalm now captivates with trendy and cozy boho-design interiors, new rooms, a creative culinary concept, and a new water world.

Welcome to Jufenalm

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Uschi Liebl PR
Emil-Geis Straße 1 / 81379 Munich
Tel +49 89 7240292-0
www.liebl-pr.de

Hien Tran: ht@liebl-pr.de
Christin Neuwirt: cn@liebl-pr.de

Here you can view press releases and feature pitches about Jufenalm. If you have questions about influencer partnerships or other collaboration inquiries, please feel free to contact our press agency directly:

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Mindful programs in an incomparable place of power: The Austrian BOHO hotel Jufenalm in Maria Alm is expanding its wellness offerings and introducing retreats focused on yoga, meditation, and well-being for the first time. In collaboration with the yoga studio Om Project from Salzburg Land, the rohrmoser host family has developed various health offerings tailored to their bohemian freigeist philosophy. These are designed to help reduce everyday stress, improve sleep, and promote a conscious lifestyle through yoga sessions, breathing exercises, workshops, and rituals.

September 2023


NAMASTE AT 1,150 METERS

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Between heaven and earth: The BOHO hotel Jufenalm in Maria Alm presents its new offer, taking guests on an unforgettable trip to the majestic mountain range of the Steinerne Meer. With our Austrian partner SennAir, you will head high up on a private helicopter flight, where you can admire the impressive panorama for 30 to 60 minutes. The tour also includes a mountain picnic with fine snacks. This eventful day is perfectly rounded off with a romantic candlelit dinner.

May 2023



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Stefanie is the good soul of Jufenalm. Having known every corner of the house since childhood, she has always been dedicated and warm-hearted, helping out between the kitchen and guest service. Today, as part of the management team, she primarily looks after the well-being of the staff and guests. Together with her family, they live and work according to the bohemian spirit. In an interview with Vöslauer Magazin, Stefanie explains what exactly lies behind this striving for freedom and open-mindedness.

December 2022

Interview with Stefanie Rohrmoser

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Getting married at 1,150 meters above sea level: At Jufenalm, the first BOHO hotel in the Alps, couples exchange their vows between heaven and earth on historic ground against an impressive mountain backdrop. The rohrmoser host family brings every dream to life and leaves no wish unfulfilled with three different packages. Whether in an intimate circle or an exclusive setting, a ceremony in the Jufen Chapel or a free wedding ceremony, a Porsche ride and helicopter flight—there are no limits to celebrating the best day of your life.

October 2022




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"Jufenalm, nestled amidst breathtaking nature, is an incomparable place of power for us, where our guests can consciously recharge and find peace and serenity," emphasizes the rohrmoser family. Anyone who has ever been to Jufenalm knows what the hosts are talking about. Just the view of the Steinernen Alpen and the Hochkönig, which opens up here at 1,150 meters above sea level, makes you pause.

MAI 2022


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In addition to the small wellness area featuring a year-round heated natural swimming pond, panoramic mirrored-glass sauna, and a relaxation room with a view, numerous opportunities await right outside the hotel door to escape everyday life and recharge your batteries. Whether on an extensive winter hike, a fast-paced toboggan ride, or watching the animals in the hotel's own wildlife enclosure—Jufenalm is a very special place of power to be enjoyed with all your senses.

November 2021





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